Linkek a témában:
F-Shaped Pattern For Reading Web Content
Eyetracking visualizations show that users often read Web pages in an F-shaped pattern: two horizontal stripes followed by a vertical stripe.
Banner Blindness: Old and New Findings
Users rarely look at display advertisements on websites. Of the four design elements that do attract a few ad fixations, one is unethical and reduces the value of advertising networks.
Fancy Formatting, Fancy Words = Looks Like a Promotion = Ignored
One site did most things right, but still had a miserable 14% success rate for its most important task. The reason? Users ignored a key area because it resembled a promotion.
Show Numbers as Numerals When Writing for Online Readers
It's better to use "23" than "twenty-three" to catch users' eyes when they scan Web pages for facts, according to eyetracking data
Row Highlights in Web Forms
In my work I find that people don’t particularly like filling in forms. So I often try to get them through the process as fast as possible. However, the “row highlight” technique might not help in that regard because it doesn't seem to reduce the number of eye fixations required to parse the form.
Meghatározás
A szemkamera.lap.hu a weboldalak (és egyéb más vizuális felületek) vizsgálatának egy új területét - kutatási módját mutatja be, amikor is a szemmozgás vizsgálatával (szemkamera segítségével) következtetnek az adott vizuális felület hatékonyságára. Hasonló megnevezése a témának: tekintetkövetés, eye-tracking.